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Marketing Diploma in Healthcare Organization

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Marketing Diploma in Healthcare Organization

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Summary of the course

Marketing: Creating and Capturing Customer Value
-Company and Marketing Strategy Partnering to Build Customer Relationships
-Analyzing the Marketing Environment
-Managing Marketing Information to Gain Customer Insights
-Consumer Markets and Consumer Buyer Behavior
-Business Markets and Business Buying Behavior
-Customer-Driven Marketing Strategy
-Product, Services, and Brands
-New-Product Development and Product Life-Cycle Strategies
-Pricing and Pricing Strategies
-Marketing Channels
-Retailing and Wholesaling
-Integrated Marketing Communications Strategy
-Advertising and Public Relations
-Personal Selling and Sales Promotion
-Direct and Online Marketing
-Creating Competitive Advantage
-The Global Marketplace

Course Details

                                                            

Number of lectures : 5 Lecture

Duration of the course : 13:05:09 hour

Course content

Inquiries about the training course

Lectures of the training course

Mohamed Attia Abdalla

    -DBA – MBA in Marketing
    -25 Years of Experience in Healthcare sectors (pharmaceutical – Laberatory – Hospital) in international companies
    -Middle East and Africa Alexandria university.
    Pharos university.
    IRRAS Academy – Pearson UK
    John Sulston University – UK, MBA & DBA (international Marketing & Marketing). CAVB – Cameroon – Tunisia – Congo RDC.
    Quadrate Training Co.


Your assessment of the course :

  • Lecturer
    • Mohamed Attia Abdalla
  • Duration of the course
    13:05:09
  • Number of lectures
    5 Lecture
  • the language
    Arabic
  • Testimonies
    Yes